Harvardwood Online Salon with Adam Fratto AB '90 (VP of Scripted, HISTORY)

April 23, 2020 at 7:30pm - 9pm
Daniel Gale-Rosen ·


Are you looking to pitch your ideas for television, but don't know how to go about it? Or, you've done some research but want to get a look into what that exec might be thinking? Sign up for April's VIRTUAL Salon for a conversation with Adam Fratto AB '90, VP of Scripted Programming for the History Channel (and Harvardwood Founder), all about pitching for TV, and the executive's perspective on it. What are they looking for? What should or shouldn't you do? Given the current situation, we'll also be discussing how to pitch online. Despite the virtual format, we're still limiting this event to a small group, so sign up while you can!

The Harvardwood Salon Series gives attendees the unique opportunity to engage in in-depth discussion with the featured guest in an intimate setting. Salons are only open to Harvardwood Members & Friends. Please scroll to the bottom of this page to find out how you may attend.


Adam Fratto is a seasoned creative executive and executive producer with proven track records in development & programming, production, and strategy. With a specialty in drama series, he is experienced in crafting international business models and launching creative iniatives.

Adam currently runs the scripted programming division for US-based HISTORY, the flagship channel for A+E Networks.  In addition to developing new ongoing series and miniseries, he oversees creative on current series, including PROJECT BLUE BOOK, now its second season, which launched as the #1 new drama on cable, and the global phenomenon VIKINGS, currently airing season six.

Prior to that, Adam set up a series division for international distribution and production studio Reel One Entertainment. There, he rapidly built a presence in the drama space, hiring experienced executives and assembling a buzzy slate of projects, including an anthology series based on the catalogue of the late great thriller writer Mary Higgins Clark, a multi-platform adaptation of Philip K. Dick’s SCREAMERS and a UK series based on award-winning Belgian format TEAM CHOCOLATE (now in development at Channel 4). 

Before that, he was Head of Drama for Pukeko Pictures, affiliate of New Zealand's Weta (LORD OF THE RINGS, AVATAR, DISTRICT 9). The first of these, the award-winning CLEVERMAN, aired on Netflix, SundanceTV, BBC3, and Australia's ABC and is in development on season 3. 

As an independent producer and consultant, Adam worked with clients from tech startups to established networks. He Executive Produced YA movie SEA CHANGE (for Lifetime) and originated and was co-EP of HAVEN, the cult hit supernatural drama based on Stephen King’s “The Colorado Kid," for Syfy, NBCU Global Channels, and Canada’s Showcase.  

Originally from New York, Adam is a graduate of Harvard College and USC’s graduate program in Film & TV Production, where he produced Emmy-winning documentary WALKING WITH GIANTS. 

After starting his executive career at Michael Douglas's Furthur Films (WONDER BOYS, SWIMFAN), Adam joined Piller/Segan as V.P. in 2002, working on hit series THE DEAD ZONE, WILDFIRE, GREEK, and indie feature BICKFORD SHMECKLER’S COOL IDEAS. From 2008 to 2011, Adam helped launch Atticus Entertainment, managing sports icon Jim Lampley’s HBO-based operation.

He is a member of the TV Academy, HRTS, and the PGA. He is also co-Founder of Harvardwood, a group of thousands of worldwide alums in arts, media and entertainment. A lifelong sinophile, he has lived in Beijing, Taipei and Hong Kong...and now currently resides in sunny South Pasadena.

If you're interested in attending this Harvardwood Salon, please read the information below carefully and follow the steps.

1) You must be a dues-current Harvardwood Member or Friend. Not a member

2) Complete this brief interest form so we can learn more about you and your interest in attending this event. Please log in to access the form. The deadline for the interest form is April 20, 2020.

3) You will be contacted by the Directors of Harvardwood Salons. If it is possible for you to attend, the Directors will send you the link to RSVPIf not, you will be placed on a waitlist. Capacity is extremely limited, and priority for future Salon registrations will be given to people who have previously been waitlisted in order to ensure equitable distribution among the membership.

We appreciate you waiting to be contacted by the Directors. Please read this page carefully to make sure your question can't be answered by information here before reaching out with any email inquiries.

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